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November 2011

E-marketing and optimising your website for online promotion


One important aspect of e-marketing is search engine optimising your website. This section is about giving SEO tips & advice and covers the following topics:

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Compelling copy gets visitors


Blogs are a powerful way to give visitors really useful information. And, by telling others about your blog entries, using an integrated approach with social media, it is possible to engage with a wide audience and get their attention.

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Big companies missing the impact of Twitter


Twitter was only created barely five years ago, when an enterprising group of people decided it would be great if they could send SMS messages to all their friends at once, from their computer.
Since then, it has become a new social media phenomenon: an exciting new communication platform that has plenty of potential for marketers, as well as being a fun way for everyone to tell their friends what they are up to. And bolt-ons have added to its functionality, allowing photos and videos to be uploaded and linked.

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Welcome to Webville, a virtual town in Netland


Follow the adventures of the cartoon characters each week. Webville is a virtual town where you'll be able to follow the lives of the cartoon characters in Netland, on planet Attica. From poking fun at technical talk to simply playing around with puns, Webville covers all the vital issues of the moment.

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